Having gone through the process of writing a book for traditional pulishers, self-published and digital books to sell online, there is certainly a process that remains the same if you want to write a book that sells well.
In our case, the books and other information-based products we have written are all in the "How To" area where we have covered topics that include a balanced program for losing weight, how to attract greatness into your life, improving your life through yoga and meditation and dozens of products in the writing and information proudct development sphere.
I would recommend anyone, whether professional, employee, business owner, coach, consultant, entrepreneur or just someone seeking out a major career shift to put together their own informational ebook, book, manual, home study course, video or audio series or membership site – the benefits in terms of generating a new source of income and branding yourself within your market as well as the personal satisfaction in having people from all over the world buying your infoproducts is incredible.
So, what is the process?
As overwhelming and complicated as it may seem, there really are 3 key steps to writing a book – follow these steps and you will have your own ebook or book to sell online:
- Identify And Test Your Topic. The first step to writing a book is to uncover a compelling, emotional desire that someone already has within a given marketplace. Don’t be afraid to take on topics that have lots of competition – you can differentiate yourself when it comes to outlining the solution to the problem you target. For example, you could identify the desire new mothers have to lose that extra 10-pounds – not the first time the topic has been covered, but you can put the focus on exercises that are simple, fast and don’t take a great deal of energy knowing that new mothers are stressed, typically home bound and sharing most of their spare energy with their child.
- Develop Your Solution System: The second step to writing a book is to put together the solution system you will advise your readers to follow. You discover this through a combination of first-hand experience, trial-and-error and research. Once you have collected your research and experience, then construct the best set of steps, techniques, tactics and actionable advice so that you have a unique, testable system
- Outline Your InfoProduct: The high-level outline (chapters, main sections of your report, separate presentations or videos) will be organized around your solution system outlined in #2. Within each step of your solution system, gather questions your reader would logically asked as they worked their way through that particular step. How do they prepare? How do they get started? What do they do next? What result should they be seeing? What if something goes wrong? Are their alternatives? What is your experience?
Following these 3 key steps to writing a book will ensure that you have:
- A compelling topic that people will buy – you have taken the risk out of your book writing process
- A unique value proposition – your own solution system that makes you unique in the face of competition – this will be the basis for all of your marketing and publicity
- A very detailed outline that makes writing your product dead-simple, eliminating writer’s block, allowing you to finish your book or ebook in days rather than weeks or months OR allowing you to outsource writing to a ghostwriter or outsource contractor with low risk and lower cost as you have an exact outline for them to follow.
Every winning ebook, book or hot selling information product I have produced or have helped others produce have followed this process – we talk more about this process and provide online help and tools to top gun information product developers from InfoMarketer’sZone.
Now you have the key steps to writing a book, all it takes is an hour a day to live your dream.
Good evening,
I must confess that the primary reason I logged onto your site was the fact that you encouraged people to make money through penning down thoughts!
I have been toying with this idea for some time now, and must admit, that I am definitely convinced. In fact, I have stared putting pen to paper and am writing thoughts that come to me…. everyday things. Its a start but I hope it gets somewhere.
The good part is that I have already thought of what I want to write on next. To the extent that I have come up with titles.
This is inspirational. Keep up the good work.
Chetan.
I am going to try my best and follow your 3 key steps and hopefully i may finish an e-book, i have started at least 10 but never get far in them, i will let you know if i fail or succeed this time.
do you think writing about children and mental health (ADD-ADHD) will be interesting enough
forreaders out there,
thanx wendy
Hi Wendy – this is a very common experience to have started various projects and never reach the point where you launch. The 3-steps will help and I hope that you are able to finally reach your market with an ebook or infoproduct in this area as this is a very important topic.
Try releasing a “first version” with the intent of updating it in a few months just to get your initial product on the marketplace.
Jeff