Writers…Put Your Marketing Hat On

Of the hundreds of people we help in launching and growing their own information publishing business with InfoMarketer’sZone, there are some very common challenges that when overcome, result in massive improvements in sales and buyers. 

One of the biggest challenges is picking a niche market and topic as well as an “angle” for your book or ebook in highly competitive markets. 

This is where most people go wrong resulting in rejection from publishers or failure in the marketplace of a self-published work. 

There are different reasons why mistakes are made at this stage of writing a book…

1. They simply pick a topic they are interested in without validating the market, without considering the main result their buyer is after
2. They are ‘experts’ in their field and want to share advanced information with their buyer which means that their book, ebook or info product gives them what they NEED rather than what they want.   Really the secret to writing a “buyer friendly” non-fiction book, ebook, course or info product is to target what the customer thinks they need and then give them what they need.

Here is a great 4 step process that touches on 1) Targeting buyers 2) Handling Negative Advice, 3) Thinking in terms of series, and 4) Getting started selling your book before you release it

4 Insider Secrets – Write & Get Published

For more advanced book writing and marketing tips – visit the #1 book marketing site on the net – combining your passion for book writing with making more sales and profits adding money to your bank account.