No doubt, to be successful in business you need to eliminate time wasters, maintain focus and stick to the key aspects of your business and for many people that means avoiding social networking sites like Facebook, Myspace, and Twitter.
I certainly believe that too…after all I get told constantly that I am one of the most productive and focused people they know…so why do I remain active on Twitter throughout the day?
The short answer is that it’s simply too valuable to ignore.
What I mean by that is whenever you can tap into your marketplace, monitor and be active in realtime discussions where your partners and customers hang out…only good things will come.
Here are 5 benefits I get from being active on Twitter every day…
1. I use it to research markets and find opportunties – with 3rd party tools you can find trends, hot topics of discussion, embedded links in Twitter conversations that are most referenced – lots of great market research data for finding and capturing hot niche markets
2. Find potential JV’s and associates – increasingly the main players for different niches are on Twitter – that means you can usually reach them either by posting public replies and questions or trying to reach them through private direct messages
3. Get instant answers to urgent questions – just last evening I had a video editing question and had an expert answer within a few minutes
4. Build a relationship with my followers and friends (just blew past 1000 within a month)
5. Find new tools, ideas to write about, etc…I have yet to monitor my Twitter conversations and not find at least 1 terrific idea I can either use or share with my prospects via email or by blog – it’s a great, dynamic source of updates.
Go ahead – get things rolling. Be sure to add us as a friend by heading here: http://www.twitter.com/highertrust  and we’ll get your Twitter followers rolling for you.Â
