Finding ideas for products is EASY – but… Locating ideas with BUILT IN DEMAND is another story entirely. Consider online sites that "tell you" exactly what people are looking for. For example, freelance project sites like http://www.scriptlance.com give you an entire list of projects you can scan, pick out patterns and generate some terrific product ideas. More than a few of the projects have taken existing scripts or software applications – linked to them and asked for programmers to bid on small changes to similar software that would give them market differentiation. Even more interesting is that many of the bids come in under $500! With some creativity – you could easily find popular programs, enhance them and place them up for bidding on a similar site. No need to limit this technique to programming sites, there are also freelance sites for writing, consulting, services, and many other categories. Jeff