Hot Content Ideas For Linkbait

A big part of online marketing is being interesting to your target market.

If your content grabs their attention, engages them, adds value or entertains them, then they are far more likely to…

•  Bookmark and return to your blog again
• Take action such as subscribing to your RSS feed or email opt-in
• Click through on any ad or content links
• Rate your article in directories and social networking sites like Sphinn, Digg, etc…
• Refer back to your post in their blog, article or other online content resulting in linkbait

The better blogs are generating these interesting, engaging blog posts daily resulting in a rapidly growing readership and numerous internet marketing monetization options including selling their own products, earning referral income from affiliate links and offering paid advertising.

But what if you are struggling to write great content daily – what do you do?

Here are 5 ways you can use to uncover high-quality blog posts that will get more attention and have a better chance acting as linkbait:

1. Monitor the top discussion forums around your niche market and niche topic.  If you have a blog about weight loss, then monitor the top 10 weight loss discussion forums and identify the top posts of the day with the most number of reads and most active posts in terms of responses indicating strong response from the niche market.  Once you put your finger on these topics, the can be golden opportunities to engage your reader in high quality content.

2. Offline sources including magazines and newspapers.  A simple trip to your bookstore to peruse through the magazine rack can result  in dozens of great, engaging, high quality articles that will open new ideas for your blog posts. 

3. Monitor top social networking directories including Digg, Fetch (http://www.smallbusinessbrief.com/index.php) or even using search tools to monitor Twitter activity can highlight some of the most popular topics within your niche.

4. Google Trends – by entering your niche market keywords into Google Trends, you can find some interesting results in terms of topics that are increasing in popularity over time. 

5. Google Alerts -  This is one of my favorites, by putting in your keywords, each morning a brand new list of dozens of hot news stories hit my mailbox giving me lots of fresh ideas to tap into.  Some of these spark an idea for original content, while others are worthy of a link and still others can be the topic of a review or editorial – but in all cases, they can be quite popular and serve as terrific topics for linkbait.

If you get stumped easily or just haven’t got the time to be creative, then use these 5 techniques for tapping into high-demand topics within your niche market.   With the huge task of coming up with content ideas out of the way, you can get right to working on your content each day knowing that a good portion of what you produce will attract high attention from your marketplace. 

The result will be more readers, more participation, more action being taken in terms of list signups and buyers and more backlinks being generated into your site – all very positive to growing your online business.