I’m getting more and more questions and interest from prospects who are taking a second look at how to start their own online marketing business as "insurance" against losing their job, having their retirement pushed out 5-10 years or just as a result of the overall uncertainty and reality that has hit home over the recent financial crisis.
If there’s one thing we can take away from this latest crisis, it is that relying solely on savings growth strategies such as stock markets, real estate, investing in businesses and the like cannot be relied upon as the sole strategy for retirement planning.
There are people in their 40’s writing in that fully expected to retire by age 55 that are, for the first time in their lives, having to face the very real prospect that they may now have to work until at least 60.
Surely we will recover from the recent financial crisis, but how far down will it go and how long will it take to recover? When we work on a financial plan that depends on an 8% return and then hit a couple of years of 2-3% growth, what does that do to our plan?
Now, what happens in all of this if we lose our job, have to take a lower paying position or hit another situation in our life where we can’t contribute 10% of our income to a retirement plan for a few years?
IT’S TIME TO FACE REALITY – PROTECT YOURSELF
All of this has placed the focus squarely on having a second income source.
By having an online marketing business that brings us a few thousand dollars a month (for example) gives us that extra bump we need to make it through these tough times, gives us an income source that can be operated with 20-hours a week right into early retirement without seriously impacting our post-career work plans, protects us from the fickleness of the job market and builds equity that we can cash in for 3-6 times our revenues whenever we need a substantial cash infusion.
There are many ways to earn a few thousands dollars a month online, but one of the best in terms of pure profit, leveraged income and building equity is producing your own info products such as info reports, ebooks, audio and video products where you package your expertise for profit.
If you are a consultant, in a service business or have done any writing or publishing then you can jump in right away with both feet and hit the ground running – weeks away from building your own online profit center.
We have helped many writers, entrepreneurs, consultants and coaches turn their pay-per-use business models into highly leveraged, information-based income streams over at InfoMarketer’sZone.
For ANYONE else, you can also follow the process for taking knowledge that you already have or knowledge gained through research into hot selling info products you sell online. It’s a tremendously profitable business that you can start immediately, where you control your own product and build equity by growing your own "online real estate" AND it will continue to grow over time – long after you have spent a few weeks developing the product.
You even have the very real potential to grow multiple products into a thriving 6 or 7-figure online business. We recently coached a student over at our InfoMarketing Resource Center that had the tough (but exciting) decision to make of WHEN (not IF) to quit their job and go full time. They had already doubled the income from their career – and were on track to exceed that easily this year.
The days of wishing and praying that you can maintain your current (or past) income level for the next 10-15 years and that your investments will grow by at least 8% are gone…it’s time to empower ourselves, take back control of our financial situation by growing our own second-stream of income through selling our own info products online.
