Most of us, given the opportunity will look for the simplest way to accomplish a goal, searching for an internet business that will allow us to make money online is no different – one of the criteria we look for is how “easy” operating that online business will be.

Easy is in the eye of the beholder. 

For some people, blogging 4-times a day and turning that into a business is easy because they like (and are good at) coming up with entertaining and informative blog postings.  For someone else, this could seem like shoving bamboo shutes up their finger nails – it’s highly dependent on your interests and strengths.

Another example, a good many people are excellent at pulling a desire for information out of their marketplace and quickly turning those into “teaching” or info products, a business we help many succeeed with each month through our Ultimate Information Entrepreneur’s Success Package – but for others, the exercise of pulling demand and packaging information is just too painful and too hard.

For me, the easiest thing in the world (breathing and walking aside) is to find questions to answer and package that as info products – so that’s a busines I find very simple.  Many people make their internet business too complicated by sweating the idea of creating their own products to sell online. 

The truth is that the simplest products that respond directly to what your market wants are the best sellers…this is one business where trying too hard often results in LESS success.

If I had to sell door-to-door, finish basements or even build 100 websites to earn money- that to me would be hard and I would likely not have the slightest chance of succeeding. 

The good thing about building a business and marketing it online is that there are different business models that you can match with your own strengths – so take some time and document the different business models that you see online (info products, affiliate marketing, advertising, software development, etc…), then list the keys to succeeding with each business model, match them up to your own strengths and interests and Wham! you have a business that is still challenging, but seems easy because you are efficient and enjoy what you do.Â