Its a question that anyone interested in publishing their own information products – ebooks, special reports, newsletters, checklists, digital courses, or other infoproducts – must ask on their way to building their own information product marketing Enterprise.

Which format is best – Adobe PDF or an eBook compiler that creates an all-in-one executable file (or .EXE) for your customers to download?

I’ve used both formats for different reasons. Truth is, there are advantages and disadvantages to using both infoproduct formats – the best way I can help you decide is to let you know what those are.

Here’s a detailed article written on the topic “Which eBook Format Should You Use, Adobe PDF or EXE?”

If you have concerns over securing your content, allowing others to download your digital content, packaging your infoproduct for selling online or which ebook format your reader’s will prefer to buy – then you will find this article quite helpful.

Jeff