It’s funny that when people talk about the reasons why it is worth the 4-6 weeks it will take to plan, produce, publish and market your own top selling ebook or info product online, they usually talk about:
- How quick and easy it is to produce digital (or even physical) information products these days
- How profitable it is to operate an info product business with low advertising, distribution, fulfillment, shipping and other fixed/variable costs
- The prestige associated with having your name on a book, home study course, audio or video package
- How today’s technology will let you produce digital and physical products from your home with as little as a few hundred dollars in start-up costs
- How wonderful it is to not have to build a company with whining, high-maintenance employees but rather by yourself or with a group of eager, hard-working freelancers anywhere in the world
Ok, so this is all true, and from someone who has 12 different information products in 4 different markets and regularly has the benefit of coaching hundreds of working information entrepreneurs inside InfoMarketer’sZone – let me tell you these are wonderful benfits.
But…there’s something else that makes it EVEN BETTER to be in the info product marketing business.
It is simply that the days you begin selling your first ebook seminar, home study course, video or other “how to”, information based products you will be seen as the EXPERT in your field and will get immediate questions, feedback, opinions and comments from your customers and subscribers.
Why is this SO GREAT?Â
How about…a never ending supply of the highest quality market research into exactly what your customers MOST DESIRE, most want to see in future products and services and MOST want to pay you to provide them.Â
By releasing your own ebook or info product you are, in fact, turning on a tap to future profits that uniquely positions you to take full advantage of the top money-making position in your marketplace.
You gain the trust of your subscribers and customers – with that trust comes a unique and highly valuable information source that cannot be bought or otherwise acquired…
So, the message my friends is….get your first info product out into the world and you will never want for product ideas, or income again.Â
Jeff
