About a year ago we started playing around with Twitter, posting infrequently, checking out the latest Twitter tools, checking in once or twice a week – playing around really. About 3-months ago we decided to get serious and really begin to experiment with...
There is definitely a right and a wrong way to use Twitter to help build exposure and brand with your marketplace…unfortunately there is way more WRONG uses than their are RIGHT usage examples. When you get started on Twitter, you will notice there is so much...
Advocates of social networking (sites like Twitter, Facebook, Tumlr, YouTube, Ustream and the like) suggest that the micro-level relationship and message exchanges that take place through these platforms offer business a chance to humanize their marketing…in...
I’m sure by now you are aware of the rapid growth social networking sites like Twitter and Facebook are experiencing. It’s no longer possible to hold on to the belief that these are temporary “fads” that will disappear in a year or less,...
Ustream, for those of you who have not yet watched, participated or run your own Ustream feed, is a platform where you can launch, stream and manage streaming videos for your market. What sorts of videos might you stream on Ustream? A weekly TV show you put together...
At first I saw the title of this Techcrunch blog post “What Every Entrepreneur Could Learn From Justin Bieber” and thought it was a blatant attempt to capitalize on the Bieber franchise. But in reading the article it struck me that in many ways, Justin...
