As online marketers, we have so many choices in posting and submitting our content these days: blogs, Web2.0 social networking sites, press releases, our own html websites – literally 100’s of choices. It’s not surprising that we have the...
I make my living writing, at times freelance, but 90% of the time writing my own products such as ebooks, books, courses, seminars, manuals and so on. In addition to writing, I communicate information to very specific audiences in other ways such as audio...
I allowed myself a few moments to float through some of the marketing and writing forums I like to visit this morning and came across an interesting post from a writer who asked about other writer’s reading habits. Many of you reading this blog are...
One of the best ways to create an informational product to sell online or to offer as an incentive to build your list or reputation online is to create an audio product where you interview an expert within your chosen field.Creating your own interview-based product,...
We teach a 6-week, 45-day comprehensive information product marketing course over at InfoMarketer’sZone where we spend time outlining the initial techniques for identifying hot markets, discovering opportunities and demand for information, positioning your own...
Lots of attention has been paid to finding niche markets, uncovering hot markets, searching for demand as if the only thing you have to do to successfully earn a fortune online is to find a hot opportunity. Not quite – how you position your solution to the...