Why Will People Pay For Content?

One of the big ah..ha moments in a non-fiction writer or information product entrepreneur’s business life is believing and knowing why people are willing to pay for content that might otherwise be available for free either online or in other places such as...

How To Know ‘Wants’ Versus ‘Needs’ In Any Given Market?

It’s the most common mistake we make as information publishing entrepreneurs, flooding the market with things that people NEED, but have not yet realized they WANT.  Bottom line, if you don’t WANT something passionately, then you are not ready to buy...

Why Can’t This Be You?

If you can mix an action-oriented mindset, with proven – clearly described systems and ongoing support, then you could be the next case study of someone who launched their own successful online website and business…it really is that simple. I’ve seen...

Should Professionals And Internet Entrepreneurs Have A Blog?

There are still many consultants, speakers, trainers, professionals and even internet entrepreneurs that view blogs to be something that your next door neighbor launches to rant or something you would create to share with your family. Still others feel that blogs are...

Product Launch Video – For the Little Guy

Outside of picking a hot selling topic there is nothing more important to earning a BIG profit and becoming a major player in your marketplace quickly than carrying off a successful product launch. If you do NOT focus on your product launch…you will experience...

My New Book Launches Today…

Being in the information publishing business, I try and launch at least 4 new products each year – in the future as we kick in a larger organization and get more help on board, that number should quickly double and then double again. That’s the beauty of...