Imagine someone as influential, well known and good at publicity as Sir Richard Branson doing a “Morning Breakfast Q&A” on Facebook? Doesn’t that tell you everything you need to know about the power of using social networking for engagement? In a...
Most of my time is spent taking action…not waiting for someone to tell me what to do. I have found this to be much more effective in leading markets, first to try, first to get feedback, first to fail and yes…first to succeed! That said, I do keep an eye...
We get the privilege of working with some of the leading online entrepreneurs inside Information Marketer’s Zone which also gives us tremendous insight into how the top online marketers strike a balance between romancing their niche and applying savvy marketing...
Intuitively we all recognize the fact that we buy products, services and information based on emotional desires rather than needs or logical arguments. But what does that REALLY mean for you to turn this piece of simple knowledge into practical business success...
Great panel boiling down the basics of successful marketing…especially as it relates to using social platforms and technology in marketing and business. At the end of the day…all marketing is about… Humanity…tapping into human emotion Story...
I never much cared for the terms B to B (Business To Business) or B to C (Business To Consumer) as labels for the type of businesses we run. Not only do many businesses cross the border making these labels useless anyway, but even worse, these labels demonstrate a...