Information Publishing – Taking On Your Target Market

You won’t get anywhere in business without tapping into a desire that as yet, remains unfulfilled.  In some cases the desire is well known, you have lots of competition, but there are gaps that remain.  In other situations your target market may not...

Keeping Your Social Networking Real…

Do you fake? Have you smoked it, but never inhaled? I recall the days when Adsense was all the rage – where you could slap up dozens of sites, tack on Adsense code and start to really rake in the profits.  There were more "get rich with Adsense"...

Ghostwriting Contract Tips

It’s no secret, many top information product publishers and online marketers rely on a degree of ghostwriting service where they hire an outsource writer to develop content for products or marketing.  Many others never take the plunge because they think it...

Here’s A Hot Ebook Publishing Business Idea….

We’re all searching high and low for the perfect business idea and topic for our ebook, book or information product in the non-fiction, information-based marketplace – and sometimes, you needn’t look any further than your local newspaper. As I sat...

Your Business Idea – Passion versus Logic

When you’re first starting out as an entrepreneur, looking for a business idea there are two common mistakes that you don’t want to make… You pick a market and opportunity based entirely on logical calculation You pick a market purely based on...

Stop! Before You Pick Your Niche Market…

What if someone asked you this question:  "How do I find a niche market?"  Do you think you could answer that question for someone you don’t know and have never dealt with before?Doesn’t your choice of niche market depend on what you...