We hear it all the time, people first make a decision to buy based on emotion and then justify the purchase with logic. Intuitively, we know its true, after all we have all been caught making purchases we had not previously planned. How many times have you picked...
Wew!! It’s been a busy week as we are closing in on the completion of a new ebook and course package, something we’ve been working on and off with for the last year. Its not that we’ve put a year’s work in, just on again, off again and its...
I don’t know about you, but writing sales letters, ads, press releases and other publicity pieces can be extremely challenging – not to mention a major blow to the ego. I’m sure you’ll agree, there’s no fun involved when you slave over a...
As online marketers, you may have considered graphics such as ebook covers, special report, newsletter or software box graphics to spice up your minisite sales pages or to provide graphics to your affiliates and partners. Some of nicer, more professional looking sales...
Just over a week ago, we posted our first power-packed video demonstrating a new, little-known technique for finding red hot markets and topics for writing ebooks and information products. The feedback from all of you was overwhelming, we received hundreds of comments...
Sorry for being late, but on Tuesday August 22nd, I will be interviewed by Maria Ngo and Ray DuGray ‘The Entrepreneur Doctors’ on the topic of Building Information Product Empires. Recent interviews have included Les Brown, Brian Tracey, and the lead...