To really dominate your marketplace, generate a mass flurry of buying behavior, generate word-of-mouth marketing, attract a wild pack of hungry affiliates and gain publicity for your e-book or information products you need to stand out from the crowd.Crowds are...
What is your view of the small business entrepreneur? Work when they want, have control over their time, take weeks of vacation when they want, are always home when their families and friends need them…Yet, for 98% of small business entrepreneurs the...
How does someone just starting out with no list, no customers and zero relationships with existing experts within the marketplace get testimonials for their e-books, courses, manuals and other types of information products?The short answer is…most information...
In previous blog postings I’ve written about how important it is to be "involved" or "plugged-in" to your chosen niche target market. In "Putting a Fair Price on Your knowledge", we highlighted how many information publishers,...
What comes to your mind if you were to hear someone say "It’s time to get serious about my writing?" Perhaps you have said this to yourself? Typically the line of thinking is that we need to go from dabbling, writing a little here and...
Quick tip to all of you who are considering packaging information into your own e-book, book or information product – don’t underestimate what you already know or will know through research.I’ve talked with a few of my new coaching clients yesterday...
