Really, it’s not as strange as it sounds, but you have to admit partying with Micky Mouse and meeting some of the most exciting, creative and successful people on this planet seems like a really fun time. Rich Schefren – business marketing strategy guru is...
I get asked often to give people an idea of my day as an information publisher – especially wondering when and how often do I write?Well, get ready for the glamorous life of an information product producer…One caveat before I begin. I am outlining a...
Insiders in the world of information publishing have known for some time that higher-priced products actually tend to get better reviews, more support and result in less problem customers than lower-end, lower priced information products. In other words, if I...
Often I have subscribers, customers or even first-time visitors to my sites ask questions about writing and selling an e-book before they even consider a market or having their own website and blog. In other words, they are looking to develop their product...
It’s very hard to ignore the fact that any bookstore or online book retailer is made up largely of non-fiction books that communicate information to their readers.It could be a how-to book on saving money with your vacation, a step-by-step process to greater...
It’s true, to be successful writing books and publishing information products you need to master the key tasks of writing and product development. A good part of succeeding with information publishing has to do with building momentum by releasing an...
