Do you think there is a difference between someone who writes a fiction manuscript and someone else who authors their own instruction, self-help or “how to” book? This is an interesting question I’ve asked to many of my book coaching clients,...
Here’s an email I received last week from one of my subscribers, he’s about to start work on a new information product, has done his research well – but still may have missed one very important step – here’s his question and my response....
In the early days of creating products and marketing information on the internet, you could get away with writing almost anything at all, and still get some decent results. Today, marketing information products online is becoming more advanced, and we constantly have...
Here’s a great article in the Wall Street Journal that demonstrates how much small business owners/entrepreneurs can lose by chasing their dream without first testing their idea and business model. The main reason we put together the “Ultimate Information...
Some emotional memories I have about the grandaddy of Internet Marketing (and he was only 34!) If you have any thoughts to share – feel free to add a comment below… I still remember May 2002 when Corey’s Marketing Secrets course hit my doorstep in...
