Creating your own “How To” infoproducts to sell online may seem
like moving mountains…and to be very honest, my first
product WAS much more difficult than it had to be.
I did just about everything wrong you could think of…
1. I wrote what I wanted to, not what my market wanted to
buy.
2. I spent months agonizing over writing 200+ pages, in the
end we decided to completely re-write it, release it at 55
pages and sell it for 3X more than I first thought.
3. I was too descriptive and theoretical – people don’t want
theory, they want experiences, concrete recommendations,
answers to their questions and stories.
4. It took me too long to listen to my initial reviewers and
really HEAR what they were saying – when I finally listened
it took less than a week to turn my product into something
far more valuable.
5. I didn’t test my market, idea, title, product idea with my
prospective customers. When I did, I had a constant FLOOD of
input – enough to write 3 more information products that were
in INSTANT demand.
I could list a few other mistakes, but you get the idea.
The formula I now use to quickly create hot selling infoproducts
is… Read The Rest of The Article Here!
Jeff
