Ever get the feeling you are constantly behind by a step or two in your career or business?
Even the most leading-edge entrepreneurs often fall victim to forgetting that the future has to be right now.
Who should be most concerned?
Anyone who finds themselves in a comfortable position (either getting a decent job, operating a profitable business) is most at risk. I’ve seen it happen again and again, entrepreneurs that make it big with their last product or company become embroiled 110% in growth and operations only to lose focus of the next big tidal wave that is already gaining momentum and risks wiping them out.
The pace of innovation is astounding, new areas of demand are quickly displacing the old.
New expectations from your customers are only eclipsed by the pace of competition.
Barriers to entry in most markets today have never been lower which means the positive opportunities for low-cost, quick market entry are balanced by the pure volume of different players and opportunities to reach your market.Â
Knowing your market, foresight and speed are the new keys to staying ahead of your competition.Â
As an entrepreneur or high-level achiever in your market, are you putting enough emphasis on seeing the future that is now?
