You’ve heard people say that the “definition of insanity is to do the same thing over and over and expect a different result?”
Well, let’s tailor that to internet marketing and say the definition of insanity for internet marketers is “to use every trick in the internet marketer’s trick bag but WITHOUT knowing your market will buy what you are offering and expecting big results“Â
Yet, that is what many of us do.
We jump from internet marketing technique to internet marketing technique and expect that magically, we will see money in our bank account.Â
It is NOT that these techniques don’t work, it IS that they don’t work by themselves.
If you are spending time on ANY one of these things, then I want you to read the post below…
1. Building blogs
2. Building Websites
3. Writing articles
4. Developing a product
5. Posting to forums (with a purpose of getting traffic)
6. Social networking or social bookmarking
7. Building a list
8. OR – spending time learning any one of these things…
STOP NOW!Â
I helped coach a client this week that was exhausted because he would come home from his regular job each night and spend another 5-6 hours (away from his family and friends) madly writing articles, building blogs and websites, issuing press releases, posting to forums, etc…
How long has he been doing this?
Nearly 1 year.
What has he earned as a result of investing 1500 hours (I’ve no doubt underestimated this)?Â
$660
That’s right, for 1-year of spending every evening and significant time on the weekends chugging away at this he has earned $660 – no wonder he is frustrated.
Oh, and for the match buffs out there, this means he was working for about .44 cents per hour.Â
I’m pretty sure I could make 10X that amount by just collecting bottles in the ditches around my neighborhood or finding change in the local mall parking lot…well, you get the picture.
OKAY – SO WHAT IS WRONG
Unfortunately my client is not the only one going through this incredibly frustrating experience.Â
But fortunately, there is a very easy way to explain what is happening here and how to turn the tables completely and do very little work UNTIL there is proven money behind it.Â
I’ve written it all down here “Find Your Money Maker First – Then Grow…” – go ahead and read it now.
