Online Marketing Business Success
Secrets Revealed!

(c)Copyright Jeff Smith 2004
( http://www.highertrustmarketing.com)
jeff@infoproductcreator.com

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by Jeff Smith

To be successful with your online business, you need to find ways to discover what people want so badly, they will pay almost any price.

The goal is to create a swarm of interest, activity, exposure and demand for your product - but how do you tell in advance if your idea or product will create such a frenzy?

You may be surprised by the number of tools available to you, at no charge, to tap into pockets of demand online.

KEYWORD POPULARITY

To start with, you can tap into keyword popularity indexes - here are some of the best:

1. Overture Keyword Search Tool:
http://inventory.overture.com/d/searchinventory/suggestion/

2 Google Search Engine Trends:
http://www.google.com/press/zeitgeist.html

3. Yahoo Top Searches:
http://buzz.yahoo.com/

4. Lycos Top 50:
http://50.lycos.com/

Keyword popularity is a good way to get high-level views of demand, but there's much more you can do.

CONSUMER DEMAND

Next - you can tap into the ultimate online consumer sites - Ebay and Amazon:

1. Ebay Auction Big Ticket Items:
http://pages.ebay.com/buy/bigticket/index.html

2. AMazon Movers and Shakers:
http://www.amazon.com/exec/obidos/tg/new-for-you/movers-and-shakers/-/books/002-5835206-2525607

3. Amazon Best Sellers List:
http://www.amazon.com/exec/obidos/tg/new-for-you/bestsellers/-/books/

4. Amazon Software Best Sellers List:
http://www.amazon.com/exec/obidos/tg/new-for-you/bestsellers/-/software/002-5835206-2525607

5. Amazon Video Games Best Sellers List:
http://www.amazon.com/exec/obidos/tg/new-for-you/bestsellers/-/video-games/002-5835206-2525607

ADVANCED KEYWORD ANALYSIS TOOLS

If you are really serious about online business and marketing, then these two resources will help give you the edge:

1. WordTracker:
http://www.highertrustmarketing.com/part/wordtracker

2. AdwordAnalyzer:
http://www.infoproductcreator.com/part/adwanalyze

ONLINE EAVESDROPPING

There's no better way to figure out what people want than by "listening" in on their conversations.

In the offline world, you do that by listening to your customers, attending conferences, clubs, societies and networking institutions like the Chamber of Commerce or other trade associations.

The online equivalent are forums, discussion groups, chat groups, business clubs, mentoring organizations, membership sites, etc...

When I want to test a new market, product idea or concept - I type in my area of interest plus the words "discussion forum" into Google and find a few active, high quality groups to "listen" in on for a few days.

Look for patterns, signs of frustration and desire - you will no doubt find these very quickly.

You can even ask for opinions of information or services people desire and would pay for - if you are subtle.

COMPETITIVE REVIEW

Believe it or not, you do WANT to find competition. If you are considering a product in an area that seems to have NO competition, then be concerned.

To limit your risk and truly believe there is demand for your idea, you need proof that a market exists AND that they will spend money on your area of interest.

The best proof of all is a past history of spending money, you can find that by looking - even networking with your competitors.

Once you get a read on the top 5-10 competitors in your field, purchase their products and services - find out what they are offering and most important - how you can improve on their offer to help your customers to achieve their desires faster, less expensive, more complete or better way.

BUILD A LIST FIRST

A terrific way to tap into specific ideas for your own products and services is to go ahead and setup a website aimed at your target market, then offer related affiliate products - but most important...

Focus on building a list from the traffic you attract.

Once you have a few hundred people on your list, you can survey them, start a forum, an interactive blog or use any other method to get their feedback on ideas, products and services you could offer them.

My recommendation is to NEVER just leap ahead into developing products that take months to develop BEFORE using the techniques outlined above.

Finally, there is a service that can take the mystery out of finding niche markets and product ideas that has been just launched!

In fact, they even go so far as to offer you pre-packaged books that you can immediately sell, or use the content as you wish in several niche markets.

This can cut your time down by months to getting your own income-generating, niche products to market - it's an incredible service, well worth investigating...

http://www.highertrustmarketing.com/part/nicheology

Being smart about idea generation and testing is what separates the TOP GUNS from everyone else online. If you want to be an elite online business owner, use the techniques above to leap ahead of your competition.

AUTHOR'S NOTE: Use This Article With Your Affiliate Link!

Please feel free to use this article in it's entirety in your online or offline publication - the only requirement is that you use the following resource box following your article: (Note, sign up for our affiliate program at: http://www.highertrustmarketing.com/affiliateinfo.html and substitute your own affiliate link into the resource box):

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** PRODUCT REVIEW: Success Alert - Conversations with Successful Entrepreneurs

It's the latest HOT product everyone is talking about - which usually is strike one against any product as it can't possibly live up to all the hype.

Reality is that the timing of this product is just perfect.

After years of niche marketing businesses quietly make hundreds of thousands out of their house, the internet marketing community is FINALLY taking notice.

Some of the stories you'll find in this book...

- Ex software developer who now makes over $250,000/yr marketing affiliate products from boats to credit cards.

- eBay marketing genius who sells high ticket items on eBay - including items over $1Million !

- Over $1M from one single website focused on a small, niche market of magic

Success Alert - Good Points:

- Drawing attention to very average people who are making extremely comfortable livings working from home in markets other than internet marketing

- In-depth interviews, more than 20 questions for each entrepreneur

- Actual websites and dollar figures are included make each story legitimate

- I learned at least 1 major tip, technique or strategy from each interview - some many more.

Success Alert - Could Be Better:

- Including some proof of earnings would have been a nice compliment to be 100% sure of income claims

- More information on lessons learned when first starting would be valuable to those just starting out

- Desire even more information from each entrepreneur - but nothing says you can't contact them directly and ask a few follow-up questions

Overall Rating: I give Success Alert a 4/5 - definitely one that we all should read this year, help you take advantage of opportunities and techniques you definitely will have not considered.

     -> http://www.highertrustmarketing.com/part/sa


** Find Out If Your Site Is In Major Search Engines

Great tool to instantly find out if your site has been indexed by major search engines including: Google, Alta Vista, Inktomi, FAST and Teoma Quite valuable, especially if you have a site that's new 0-3-months old.

You'll find it here:

http://www.searchmechanics.com/look/look.htm


** Locate Your Inbound Links - Essential Search Engine Information

As everyone knows, a very important aspect to getting indexed and getting better search engine positioning is getting inbound links into your site from sites that have a reasonable page rank (say >4)

So - it's important that you know how many inbound links you have and the quality of those links, the way to find out is by placing the following in the Google Search box:

link:www.yourwebsitehere.com

The results will give you a good reading on what Google sees as your inbound links.


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    http://www.highertrustmarketing.com/part/nicheology

Have a terrific weekend.

Feel free to email me comments or questions right here:

mailto:jeff@infoproductcreator.com

Jeff Smith

http://www.highertrustmarketing.com

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Jeff Smith
Editor Online Marketing Secrets Revealed
webmaster@inf oproductcreator.com
http://www.highertrustmarketing.com